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Silhouetted Fishing Scene

Accessibility statement

Sportsman’s Finest is committed to ensuring digital accessibility for people with disabilities. We are continually improving the user experience for everyone and applying the relevant accessibility standards to ensure our website is easy to use for all our customers, including those using assistive technology.

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Standards and Conformance

We strive to conform to the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA standards. These guidelines explain how to make web content more accessible for people with a wide array of disabilities, including visual, auditory, physical, speech, cognitive, language, learning, and neurological disabilities.

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Key Accessibility Features

To help ensure an inclusive experience, we focus on the following:

  • Navigation: Providing consistent navigation and clear headings to help users find information easily.

  • Alt Text: Including alternative text for non-text elements (like images of firearms, fly-fishing gear, and accessories) so screen readers can describe them.

  • Contrast: Maintaining a high level of color contrast between text and backgrounds to improve readability for those with low vision.

  • Keyboard Accessibility: Ensuring that most site functions can be accessed using only a keyboard.

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Ongoing Efforts

Accessibility is an ongoing process. We regularly review our website using various accessibility evaluation tools and manual testing to identify and fix potential barriers. We are committed to making our digital presence as accessible as our physical store in Austin, Texas.

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Assistance & Feedback

If you are having difficulty viewing or navigating the content on this website, or notice any content, feature, or functionality that you believe is not fully accessible to people with disabilities, please contact us. We are here to help and will work with you to provide the information or item you seek through a communication method that is accessible for you.

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Please provide a description of the specific issue you encountered and your contact information so we can assist you as quickly as possible.

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Third-Party Content

While we strive to adhere to the accepted guidelines and standards for accessibility and usability, it is not always possible to do so in all areas of the website, particularly regarding content provided by third parties (such as embedded maps or social media feeds). Sportsman’s Finest does not control such content, but we encourage our providers to provide accessible content.

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